Helena Rubinstein and her mark in the United States

January 16, 2010

Helena Rubinstein MakeupI can remember as a child watching my mom put on Helena Rubinstein makeup and I always admired how pretty she was.  Now as an adult I’ve wondered why Helena Rubinstein?  So I did some checking and found her life to be very interesting.

Helena was born in 1870 Cracow, Poland and in 1888 she moved to Melbourne, within 2 years her reputation was secure.  In 1915 her family moved to the United States where American women were reluctant to accept facial make up.  However, after little more then a year 1 salon wouldn’t do so she opened 7 more, 2 of which were in Canada.

In 1964 she was burglarized, tied to a chair and threatened, and still refused to tell them where the key to her safe was and the robbers left empty handed.  Princess Gourielli – Madame Helena Rubinstein died of natural causes in a New York hospital on April1, 1965 at the age of 94.

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